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The Peloton Story

Our company and mission

Peloton Founders

How it all started

In 2012, we brought the best talent in technology, hardware and production together to accomplish an ambitious goal: bring the community and excitement of boutique fitness into the home. The idea struck us after years of struggling to get to the workout classes we loved, while balancing our demanding jobs and busy families. So we made it our mission to bring immersive and challenging workouts into people's lives in a more accessible, affordable and efficient way.

Our mission

Peloton uses technology and design to connect the world through fitness, empowering people to be the best version of themselves anywhere, anytime.

Our values

Put members first
Operate with a bias for action
Empower teams of smart creatives
Be the best place to work
Together we go far

Peloton Tread knob

Peloton is for everyone

Designing the Peloton Bike

A new concept in fitness

We use a combination of technology, content and best-in-class instructors to empower our millions-strong community through fitness. Our library of classes with curated music is designed to keep you coming back. You can reach your goals at home, on your own time.

Woman running on Tread

The Peloton difference

Millions of Members use our platform to connect, bond, inspire and grow stronger together. Through our immersive software like the live Leaderboard, beautifully designed hardware, addictive classes, empowering instructors and exciting community events, we’ve created an opportunity for people to discover the best versions of themselves through the power of sweat.

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